Creating Social Media Videos for Audience Engagement

Various studies show more than half of companies are already making use of video in their social media campaigns – a figure that’s predicted to rise as more and more realise the possibilities. Nielsen claims 64% of marketers expect video to dominate their strategies in the near future. It’s not difficult to see why. Online video is quickly becoming a key means for people to satisfy their information and entertainment needs and for a brand to get content out quickly with maximum reach.

One of our areas of expertise is creating social media videos for platforms including Twitter, Facebook and Instagram. We have an experienced team of producers, videographers and editors that can quickly create captivating content that compliments your marketing strategy and drives audience engagement.

We recently created a series of short 15-45 second social media videos covering a live audience participation event in a number of shopping centres across the UK. The purpose of the videos was to raise awareness and to encourage footfall at future events. The content was filmed, edited and ready for distribution in under 12 hours!

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